Докторська школа імені родини Юхименків
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Browsing Докторська школа імені родини Юхименків by Author "Inozemtsev, Serhiy"
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Item Integration of behavioural insights into a general theory of health economic policy(2025) Inozemtsev, SerhiyThe study aimed to conceptualise the role of behavioural economics mechanisms as a component of the modern theory of economic policy in the healthcare sector. The paper used the methods of modelling the cause-and-effect chain "tool – mechanism – behaviour – change – clinical outcomes – economic effect", content analysis of international research materials, abstraction of the system of indicators (behavioural, clinical, economic), systematic analysis of performance indicators (Incremental Cost-Effectiveness Ratio and return on investment, budgetary impact analysis). The findings demonstrated that structured reminders, scheduling prompts, social norms, and comparative feedback to providers reduced delayed visits, increased adherence, and reduced unnecessary procedures, which translated into lower intensity of costly episodes of care, more consistent quality of care, and reduced indirect productivity losses. The macroeconomic and fiscal implications of integrating behavioural insights into the general theory of economic policy were identified, including improved public health, which affected life expectancy and morbidity. Also, it was increased attendance and productivity, impact on the macroeconomy, which meant higher output, employment growth, as well as increased tax revenues, and lower disability benefits. A roadmap for implementation was proposed, which combined ethical principles of using behavioural tools, requirements for data infrastructure and mechanisms for regular monitoring ("planning – collection – analysis – feedback – correction"), allocating funding on results (key performance indicators: prevention coverage, proportion of healthy population, frequency of over-prescribing). The practical value was determined by an economically sound basis for reallocating resources towards preventive healthcare, increasing cost-effectiveness of expenditures and strengthening long-term fiscal sustainability through the channels of attendance, productivity and employmentItem Pricing in the medical sector: Theoretical foundations and practical aspects(2024) Inozemtsev, SerhiyPricing is one of the components of ensuring competitive conditions in the market: it has its own specificity in the healthcare market, which is characterized by various forms of operation of enterprises, access to goods and services. The purpose of the study was to investigate the methods and approaches to this process in Ukraine, taking into account the peculiarities of the country’s development related to the full-scale invasion of the Russian Federation. The methods used in the study were formal and legal (to form logical links between individual regulatory documents) and comparison (to assess the specifics of pricing in the medical sector in different countries). The study assessed the pricing process as such and described the factors that influence it in practice in general and in the medical sector. It was also concluded that understanding the role of this process for both the state and potential clients is important, as it affects economic stability, quality of medical services, social justice. Particular attention was paid to such approaches as "cost+markup" and "market-based". Based on the models built in this paper, it was concluded that these approaches should be used in symbiosis (to focus on both market conditions and the company’s goals for forming a margin). Attention was also paid to the Value-Based Pricing approach: it was concluded that it is inherently different from the other two approaches, as it requires much more complex estimates, since it is based on the expected utility of the created product. The study also highlighted the problem of non-transparent pricing as one of the main ones that prevents the formation of effective market conditions. The results obtained in the study can be used both to formulate public policy and to create strategies for individual companies in the Ukrainian market of medical goods and services