The article provides analyses of the international aid to Belarus in social sphere, including to social services NGOs. The author discusses the question of involving Belarusian population into the building of civil society through "non-politicized" social issues, thus strengthening potentially the prospects for democracy in Belarus. It is stressed that international foundations should have "human faces": it is important to make their help visible to common people. At the same time, "non-politicized" social sphere could not become the only focus of donors' activity. It is important to support combination of social and democratic issues in NGO sector as well as the activity of the structures directly attacked by the authorities (trade unions, human rights organizations, independent mass media).