Tendencies of Telecommunication Companies Development in the Conditions of Ukrainian Society Digitalization

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dc.contributor.authorKovshova, Iryna
dc.contributor.authorDubovyk, Nataliia
dc.contributor.authorKyryliuk, Nataliia
dc.date.accessioned2021-08-08T12:47:45Z
dc.date.available2021-08-08T12:47:45Z
dc.date.issued2020
dc.description.abstractThe article elaborates theoretical and methodological provisions and practical recommendations for development of telecommunication companies in conditions of Ukrainian society digitization. It is established that the development of Ukrainian telecommunications companies is cyclical and depends on industrial ambitions of global technology corporations, on investments in research and development, consumer requirements and needs for communication. A pilot study was conducted and a methodology for determining the level of consumer satisfaction with telecommunication services was developed, based on the synthesis of individual assessments according to certain characteristics of services with criteria of importance of this or that characteristic for consumers. The tendency of dependence of demand for telecommunication devices and services on cumulative marketing pressure of technological and telecommunication companies in the conditions of digitalization of Ukrainian society was revealed. Consumers of innovative models of telecommunications devices are putting pressure on operators and providers and demanding the functionality of equipment, density and technological excellence of telecommunications networks. These criteria become crucial when Ukrainian households choose certain companies to receive telecommunications services. The scientific novelty of the obtained results is to develop a method for determining the level of consumer satisfaction with telecommunication services based on the synthesis of individual assessments of certain characteristics of services with importance criteria of a particular characteristic for consumers.en_US
dc.identifier.citationKovshova I. O. Tendencies of Telecommunication Companies Development in the Conditions of Ukrainian Society Digitalization [electronic resourse] / Iryna Kovshova, Nataliia Dubovyk, Nataliia Kyryliuk // International Journal of Management and Humanities. - 2020. - Vol. 4, Issue 9. - P. 124-130.en_US
dc.identifier.issn2394-0913
dc.identifier.urihttps://doi.org/10.35940/ijmh.I0911.054920
dc.identifier.urihttps://ekmair.ukma.edu.ua/handle/123456789/20514
dc.language.isoenuk_UA
dc.relation.sourceInternational Journal of Management and Humanities.en_US
dc.statusfirst publisheduk_UA
dc.subjecttelecommunicationsen_US
dc.subjectcompanyen_US
dc.subjectdigitizationen_US
dc.subjecttrendsen_US
dc.subjectservicesen_US
dc.subjectsocietyen_US
dc.subjectdevelopmenten_US
dc.subjecttarget audienceen_US
dc.subjectarticleen_US
dc.titleTendencies of Telecommunication Companies Development in the Conditions of Ukrainian Society Digitalizationen_US
dc.typeArticleuk_UA
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