Speaking to the Global Audience: a Case Study into the Message Transformation

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dc.contributor.authorFedoriv, Yaroslava
dc.date.accessioned2017-11-28T09:31:33Z
dc.date.available2017-11-28T09:31:33Z
dc.date.issued2016
dc.description.abstractThis paper presents a pragma-rhetorical analysis of persuasive discourse performed by applying the information theory, modelling the process of public communication, and employing the classical notions of ethos, pathos, and logos in order to examine the factors that affect the communication process in the culturally and linguistically heterogeneous environment and to foreshow the meta-linguistic strategies, which could serve as global rhetorical maxims or universals.en_US
dc.identifier.citationFedoriv Yaroslava. Speaking to the Global Audience: a Case Study into the Message Transformation / Yaroslava Fedoriv // Lege artis : language yesterday, today, tomorrow. - 2016. - Vol. 1, No 2. - P. 1-36.en_US
dc.identifier.urihttps://ekmair.ukma.edu.ua/handle/123456789/12265
dc.language.isoenuk_UA
dc.relation.sourceLege artis: language yesterday, today, tomorrow. - 2016. - Vol. 1, No 2. - P. 1-36.en_US
dc.statuspublished earlieruk_UA
dc.subjectinformation theoryen_US
dc.subjectcommunication modelen_US
dc.subjectrhetorical appealsen_US
dc.subjectinduced perceptionen_US
dc.subjectcross-cultural contexten_US
dc.subjectcommunication dissonanceen_US
dc.subjectarticleen_US
dc.titleSpeaking to the Global Audience: a Case Study into the Message Transformationen_US
dc.typeArticleen_US
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