Cultural environment of national economic systems as a basis for evaluating the attractiveness while entering new markets by retail corporation

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dc.contributor.authorBilovodska, Olena
dc.contributor.authorIvanchenko, Kostiantyn en_US
dc.date.accessioned2023-04-17T10:42:46Z
dc.date.available2023-04-17T10:42:46Z
dc.date.issued2021
dc.description.abstractThe article compares the cultural environment of Ukraine, Romania, and the United States based on Hofstede model quantifies the threats and opportunities of the cultural environment based on the list of factors: a tendency to centralization, common management style, the importance of status, importance of relations in negotiations, labor mobility, conflict resolution, modesty, perception of inequality, tolerance to new ideas, the importance of strict rules in business, short-term benefits, confidence in one's views, attitude to pleasure, social norms. A comparative analysis of business etiquette of the studied countries on seven positions: greetings, personal space, gift exchange, business cards, building relationships, negotiation, and punctuality is presented in the articleen_US
dc.identifier.citationBilovodska O. Cultural environment of national economic systems as a basis for evaluating the attractiveness while entering new markets by retail corporation / Olena Bilovodska, Kostiantyn Ivanchenko // MIND Journal. - 2021. - Vol. 12. - 16 p. - https://doi.org/10.36228/MJ.12/2021.3en_US
dc.identifier.issn2451-4454
dc.identifier.urihttps://ekmair.ukma.edu.ua/handle/123456789/25042
dc.identifier.urihttps://doi.org/10.36228/MJ.12/2021.3
dc.language.isoen
dc.publisherMIND Journalen_US
dc.statusfirst publisheden_US
dc.subjectcultural environmenten_US
dc.subjectbusiness etiquetteen_US
dc.subjectfactor influenceen_US
dc.subjectmarket environmenten_US
dc.subjectdimensions of attractivenessen_US
dc.subjectarticleen_US
dc.titleCultural environment of national economic systems as a basis for evaluating the attractiveness while entering new markets by retail corporationen_US
dc.typeArticleen_US
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