Innovative approaches to light industry enterprises positioning in Ukraine

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dc.contributor.authorIgnatieva, Iryna
dc.date.accessioned2018-06-01T09:29:17Z
dc.date.available2018-06-01T09:29:17Z
dc.date.issued2017
dc.description.abstractThe need to adapt to the competitive conditions making a significant impact on enterprise vigorous activity on the market raises priority to strategic management tools - the competitive positions assessment of companies and search for new competitive advantage. In a continuous change of competitive markets, light industry enterprises of Ukraine are forced to search for new sources of competitive advantage in the environment to sustain or maintain market position. Studies suggest that monitoring of light industry enterprises ambient in the final version should have the same direction of competitive advantage.en_US
dc.identifier.citationIgnatieva I. Innovative approaches to light industry enterprises positioning in Ukraine / Iryna Ignatieva // Modern Science - Moderní věda. - Praha, 2017. - № 3. - P. 27-34.en_US
dc.identifier.urihttps://ekmair.ukma.edu.ua/handle/123456789/13175
dc.language.isoenen_US
dc.relation.sourceModern Science - Moderní věda. - 2017. - № 3en_US
dc.statusfirst publisheden_US
dc.subjectstrategic managementen_US
dc.subjectlight industry enterpriseen_US
dc.subjectcompetitive advantageen_US
dc.subjectenterprise positioningen_US
dc.subjectarticleen_US
dc.titleInnovative approaches to light industry enterprises positioning in Ukraineen_US
dc.typeArticleen_US
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