Osiyevskyy, OleksiyShevchenko, LiudmylaMarchenko, OlgaUmantsiv, Yurii2024-09-182024-09-182023Competition Traps: Unconscious Biases and Conscious Decisions / Oleksiy Osiyevskyy, Liudmyla Shevchenko, Olga Marchenko, Yurii Umantsiv // Rutgers Business Review. - 2023. - Vol. 8, No. 2. - Р. 111–130.2474-65092474-2376https://ekmair.ukma.edu.ua/handle/123456789/31608Competition traps are common situations across industries where players become locked in intense and ineffective competitive positions leading to negative outcomes for everyone involved. This article summarizes the insights of the previously disconnected streams of literature, distinguishing five broad types of traps: cognitive, price, disruptive, platform, and internal competition traps. The article outlines the mechanisms behind each type of trap and negative impacts they can have for the companies and industries. The study concludes by providing evidence‐based managerial advice about avoiding the various competition traps, enabling the companies to achieve sustainable growth and success.encompetition trapstype of trapcompetitivenessmanagement decisionsarticleArticle