Ignatieva, IrynaSerbenivska, AlinaKucherenko, Diana2024-10-212024-10-212023Ignatieva I. A. Strategic tools of business adaptation in the conditions of martial law / Irina Ignatieva, Alina Serbenivska, Diana Kucherenko // Modern Science - Moderní věda. - 2023. - № 3. - P. 18-27.2336-498Xhttps://ekmair.ukma.edu.ua/handle/123456789/31910In modern conditions of the need to adapt business to the conditions of bifurcation, the role of the implementation of the main principles of management, first of all, the ability to adapt to rapid changes in the environment, as well as the situational approach to management, which is the ability to respond adequately and promptly to existing and new threats to the normal business activity The instability of the economic environment during the martial law, the appearance of qualitatively new problems necessitates a theoretical study and substantiation of practical recommendations to ensure the adaptation capabilities of Ukrainian enterprises. Studying the theoretical background of enterprise adaptation, it is possible to single out two conceptual approaches to its semantics and morphological interpretation, namely: instruments of state support and effective implementation of instruments of corporate social responsibility as one of the main directions of ensuring the functioning of not only business, but also solving certain tasks of territorial management under time of martial law. The study was based on the use of: method of comparison, generalization - to clarify and formalize the essence of the concept, graphoanalytical method - to provide clarity of the material and schematic representation of a number of theoretical and practical provisions of the study.enstrategiesstrategic toolsbusiness adaptationcorporate social responsibilityarticleArticle